Do patrons notice the design of your catalog and your website? They sure do, and at BiblioCommons, we’ve found that library patrons are very proactive about sharing feedback when given the opportunity. Their feedback can be your library’s secret weapon to improving the online user experience (UX.)

The same way that a book’s title is what first captures a reader’s attention, an email subject line is what lures recipients into opening and clicking an email. Your emails might have pretty good subject lines right now, but can you make them better and improve your email results?

What an event! On February 24-25, library staff, industry experts, and BiblioCommons gathered together (virtually, of course!) for BiblioCon ’21. The event was a fabulous way for public libraries to learn from one another about best practices, how to use BiblioCommons' tools effectively, and new services that are.

For most of us, our brains see and engage with emails multiple times a day. We are so used to reading emails and sending them that we don’t often think of what aspects make an email successful. How do you know if the primary purpose of your email is being fulfilled?

Emails have permeated people’s lives more than ever before. There were 3.9 billion daily email users in 2020. This number is expected to climb to 4.4 billion by 2024. (Statista, 2020) Checking email is no longer an activity that we need to set time aside for; instead, it’s common to access emails on the go with mobile.